Search Engine Optimization (SEO) is the process of improving the ranking or listing of your website in the popular search engines like google, bing, etc.

   The benefit of this optimization is increase in overall website traffic which means an increased number of visitors everyday.

   Proper customized SEO helps in increasing the website's exposure to all the major search engines.

   Proper SEO technique sometimes proves to be better than traditional advertising method employed to improve website relevance.

   Some of the notable SEO optimization process is listed below:

• Proper selection of keywords
• Meta tags optimization
• Keywords optimization
• Backlinks from good websites
• Avoid black hat techniques like keyword stuffing, including hidden text, etc.
• Avoid duplicate content
• No spamming